Business Administration

This course is designed to provide an overview of the many facets of business organizations and their functions and operations, both domestically and globally. Topics include forms of ownership and processes used in production, marketing, finance and accounting, human resource and management in business operations, as well as the global dimensions of business.

This course considers the complex relationship between organizations and the society in which they function. Topics include stakeholder analysis, corporate social responsibility (CSR), sustainability, and the “triple bottom line” as issues that influence strategic planning goals and objectives.

This course provides both practical and theoretical knowledge needed by management for communicating in an environment of cultural change in a diverse and evolving organization and marketplace. The course provides students with a firm knowledge of principles of communication theory, method and application especially as they are relevant to successful business operations.

This course gives students a theoretical and practical understanding of managerial leadership, organizational theory, organizational behavior and managerial leadership styles and effectiveness. Additional discussion topics include, but not limited to, effective leadership qualities

This course surveys the field of human resource management and its functional areas: manpower planning, staffing, compensation, performance appraisal and training and development. This course includes an introduction to equal employment law and regulatory agencies at both the state and federal levels.

This course develops managerial leadership skills in crisis avoidance, management and recovery. Students learn how to respond to situations creating danger to organizations, their employees, and the public, including how to deal with the media, as well as the importance of negotiation and mediation in crisis. The student’s learning experience will include examining potential crisis management scenarios to determine the ethical implications of personal and organizational business decisions.

This course is designed to explore the marketing management processes used to develop a strategic marketing plan that will drive success for a “for profit” and/or “not for profit” organizations. Students will learn the expanded 7 P’s of Marketing: product, price, promotion, place, people, processes, and physical space that combine to form the marketing mix component of the marketing plan. Other topics to explore will include: product life cycle, target marketing, market segmentation, B2B and B2C buying behavior and influences, marketing research, services marketing, and global marketing.

This course is designed to increase the student’s understanding of consumer behavior and its application to marketing and business. Many of the principles learned in the course draw from psychology, anthropology, sociology, and economics. Students will gain a better understanding of how consumers’ attitudes, the way they process information, and the context of the decision impacts what we buy and use. Upon completion of this course students will have a better understanding of they own buying behavior, and more importantly how marketers use this information to be successful in the marketplace.

This course analyses, first, the resource allocation process, focusing on supply and demand’s impact on market prices and the importance of marginal revenue and marginal cost to price and output determination. Secondly, the course analyses the value of macroeconomic variables and the firms’ use of such information in business decision making. Lastly, the course conveys the understanding to the student why firms need forecasts and how these concepts enable a business manager/leader to effectively manage and lead the firm to a profitable success.

Management Information Systems explores the relationship between hardware, software, systems and humans within the organizational context. After completing the course students will be able to describe how managers use information systems to create competitive firms, manage global operations, and provide useful products and services to customers, and describe applications of electronic business and commerce. Furthermore, the student will be able to demonstrate their gained knowledge of information technology, terminology, theory, and applications through hands-on projects, case studies, and exams.

This course analyses, first, basic journal entries required in the course of corporate accounting, such as entries for billing and bill payment, as well as, equity and bond transactions. Secondly, the course analyses the compilation of financial statements resulting from these transactions and the related basic concepts of corporate finance, such as financial statement analysis and the time value of money. Lastly students are introduced to the financial concept of value creation, where a senior financial manager undertakes certain methods to increase shareholder value. These methods are critically analyzed.

The course provides students with a foundational understanding of making informed personal financial decisions. Topics include budgeting, checking accounts, borrowing money, buying health and life insurance, and consumer information.

The course “Ethics and Values” focuses upon changing organizations. As organizations change they are impacted by numerous ethical and value considerations, as well as “unethical” behaviors. The course will provide an over view which involves attention to the broader context of the changing organization, the various traditional modes of ethical reasoning, the relevant terminology and considerations and appropriate responses to the selected issues in changing organizations. The course will culminate in an application of these factors to specific organizations via case studies and research papers and reports.

This course introduces the basic principles, theories, concepts and terminology of the legal environment as it relates to corporate and business decisions. Important topics in the legal and regulatory areas are covered in the course, which provides a basic survey of business law needed to successfully operate a business in the 21st century.

This course examines the development and implementation of a business strategy as a critical factor in organizational success. Included in the course discussions is the examination of strategic processes that influence and determine the direction of an organization. Students will analyze the organizational strengths and weaknesses, and environmental opportunities and threats, examine the components of competitive advantage, and develop strategies and policies to achieve the organization’s mission.

This course will explore emerging issues associated with managing and leading organizations in a dynamic and global environment. Topics to be discussed include: customer service relationships, forecasting demand for an organization’s products and services, leadership issues in the budgeting and financial management, diversity as a strategic initiative, leading cultural change in 21st century organizations, global economic issues for a top management leadership perspective, and future trends in global managerial leadership practices.

This course is an introduction to the broad spectrum of business enterprise for the beginning student with a minimum background in business. The course also covers the basic principles of operating a business in a free-enterprise system.

Students will learn introductory techniques on how to collect and clean data using software tools such as Excel, Power BI, and Tableau. Students will learn the fundamentals of data analysis using spreadsheets and tools such as Power BI and Tableau. They will become proficient in using basic excel functions to organize, clean, and analyze data. Students will also become proficient in creating pivot tables and using Visual Basic for Applications to create macros in excel. They will also learn to utilize Tableau and Power BI to transform and visualize data.

Description: In an increasingly data-driven world, everyone should be able to understand the numbers that govern our lives. Whether or not you want to work as a data analyst, being “data literate” will help you in your chosen field. In this course, you’ll learn the core concepts of inference and data analysis by working with real data. By the end of the term, you’ll be able to analyze large datasets and present your results. Prerequisites: None

Description: This course is intended as a continuation of Foundations of Data Analytics I. In this course, you’ll conduct more advanced analysis and data manipulation using spreadsheets. You will also expand your data analytics toolkit by learning the basics of the programming language Python, enabling you to solve a wider range of data problems. Additionally, this course introduces predictive models. Prerequisites: BUS 106

According to a recent study of human resource managers, effective project management is one of the most coveted skills for new hires in the modern economy. This course will introduce you to the power of effective project management through two primary frameworks: waterfall and agile. You will also learn vital project-management concepts that can be applied to a wide range of industries and occupations. This online class has optional live sessions. This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

This course explores computer concepts and the use of basic business computer applications, beginning with an introduction to the Windows environment and including word-processing, spreadsheets, the Internet and E-mail.

Special topics in Business.

In this course you will learn the accounting principles used to prepare business financial statements and how to analyze and use those statements to make fundamental investment and management decisions. Prerequisite: MAT 100 or Permission of Instructor

In this course you will learn how managers use accounting information to operate a business, identify and solve problems, and develop, evaluate and implement business plans.

This course analyzes the tools, concepts, and techniques used by economists to study choices made by individuals and firms (microeconomics) and societies (macroeconomics). Topics include supply and demand, optimizing economic behavior, pricing and wages, money, unemployment, government spending, and international trade.

This course analyzes how economic units (individuals, households, firms and government units) make choices to allocate their resources. It includes a study of price and output determination under various market structures, income distribution, domestic policy issues and externalities such as pollution. Prerequisite: University placement in or completion of MAT 100 or higher

This course analyses the overall performance of the present-day American economy, including unemployment, inflation, economic growth and development, forecasting techniques and the effects of monetary and fiscal policies. The course also surveys various macroeconomic models and paradigms. Prerequisite: University placement in or completion of MAT 100 or higher

Email marketing is vital to modern businesses and a primary tool in any skilled marketer’s toolkit. In this course, you’ll learn how to craft successful email marketing campaigns for sales, engagement, and activation. By the end of this course, you’ll know how to write emails that drive customers to take desired actions and how to structure campaigns for maximum effect. You’ll also build your own marketing campaign. This online class has optional live sessions. (Prerequisites: ENG 101) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

The average consumer spends 2.5 hours per day on social media sites and this course explores how to effectively use social media to move those consumers to action. In order to be a successful marketer, you must be able to plan a campaign that aligns with strategic goals, execute using the appropriate channels and tactics, and measure the success or failure of your efforts. By the end of this course, you will learn how to do just that. This online class has optional live sessions. This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

“Going Viral” is the goal of most web-based marketing content. Companies that generate content that can spread through the internet organically are the most successful in growing their brand. This course will teach you what drives people to share content and how to build content that is shareable and meme-worthy. By the end of this course, you will understand what drives viral sharing and learn how to facilitate it. This online class has optional live sessions

This course will not just teach you about selling, it will teach you how to sell. This experiential learning-based course will provide you with best practice models of selling. It will cover selling from prospecting through relationship building, and through the use of role-plays and other experiential activities it will equip the student with the fundamental knowledge, skills, and attitudes necessary to succeed in a professional selling position. This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

You may not realize it, but negotiations are a constant part of life. In business, negotiations are key parts of a corporation’s strategy. In your personal life, negotiations play the same role - you negotiate which movie to watch with your friends or what apartment to rent with your partner. This course will introduce you to the concepts behind negotiation and provide opportunities to practice and develop your own negotiating style. This online class has optional live sessions.

Any successful project starts with a plan. This course provides students with a deep understanding of project planning. Projects are a series of tradeoffs between scope, cost, and time, so you’ll need to learn how to balance them in order to create a plan which is realistic and achievable. You will also learn how to leverage resources, and how to manage risk, quality, and stakeholder expectations to ensure project success. This online class has optional live sessions. (Prerequisites: BUS 109 or concurrent) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

Have you ever wondered how that Amazon package arrived at your door so quickly? Supply chain management is the process by which organizations get us the products we consume, and companies need talented employees to help optimize their supply chain. This course will teach you how to use forecasting techniques to match supply and demand, and how to develop logistics networks that help minimize costs and deliver top customer service. This online class has optional live sessions. This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

In today’s modern economy, something as simple as a razor might be manufactured in multiple countries with each part coming from a different supplier. This course will teach you how businesses manage this increasing complexity behind the scenes through efficient sourcing of suppliers and operations. You will have the opportunity to apply this knowledge by conducting a real-world case study of a product of your choosing. This online class has optional live sessions. (Prerequisites: BUS 241) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

This course explores the advanced use of Microsoft Office computer applications used in business. Students will further their knowledge of spreadsheets, databases, word processing, and presentation software. This course will also prepare students for the advanced use of Excel in BUS 330 statistics. Students will study the terminology and hands-on use of the computer applications.

Description: This course focuses on using the most common business analytics tools in the industry. You’ll build foundational skills in SQL and Tableau to extract, analyze, and visualize data. You’ll also dive into database design, hypothesis testing, and the nuances of big data in the business landscape. Prerequisites: BUS 107

Description: This course is intended as a continuation of Business Analytics I. You’ll build on your knowledge of business analytics tools by learning advanced SQL and Tableau skills and predictive modeling. This course is oriented around business case studies to apply this newfound knowledge to real-world scenarios. Prerequisites: BUS 246

This course introduces the basic principles, theories, concepts and terminology of the legal environment as it relates to corporate or business decisions. Virtually all important topics in the legal, regulatory and business ethics areas are covered in this course, which provides a basic survey of business law needed to run a business.

This course, which explores a topic of contemporary interest to the study of business administration, is offered as needed to students with sophomore standing.

This course, which involves supervised research on a selected topic, is offered as needed to students with sophomore standing. Prerequisite: Permission of instructor

This course is a study of written and oral business reporting, including letters, memos, proposals, feasibility studies, short reports, long reports, annual reports and formal analytical reports. Management concepts of business ethics and problem analysis are integrated with communication process and theory. Prerequisite: COM 108 or Permission of instructor

This course explores the basic concepts and processes employed by management to operate an organization. The course also deals with the impact of social, legal, technological and political environments on organizations. General managerial topics include planning and decision-making, organizing, leading and controlling, both nationally and internationally.

This course examines the market forces concerned with demand, consumer buying behavior, adaptation of products to markets, selection of channels for distribution, advertising and pricing. In addition, students study market measurement, marketing efficiency, international aspects of marketing and procedures for planning and controlling marketing operations. Also considered are the environmental impacts of economic, social and political forces.

This course introduces the basic principles, theories, concepts and terminology relative to financial management of a corporation or business. Topics include financial problem-solving techniques, present-worth concepts, capital budgeting, capital structure, analysis of risk and returns and long-term and short-term financing alternatives. Prerequisite: BUS 202

The focus of this course is on developing a personal business plan encompassing financial planning, managing taxes, budgeting and cash flow management, credit use and planned borrowing.

How do you find what you're looking for on the internet? Chances are you turn to google or another search engine. Companies use Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to make sure you see them first every time you turn to a search engine. By the end of this course, you'll learn how to optimize a website so that it shows up first on a search, and how to build search ads that will drive customers to your website. This online course has optional live sessions. (Prerequisites: BUS 301)

This course explores the interpersonal and human relation theories for students to become successful entrepreneurs. Discussions include critical skills for the success or failure of an independent business.

This course explores the basic concepts and processes employed by management during time of organizational change. Specific areas are explored including analysis, teamwork, implementation, control measures, and organizational culture that are conducive to change. This course includes specific components of application of concepts that students will complete during a change management project.

This course introduces the student to the value and uses of information systems technology for business operations, management decision-making, and strategic advantage. Students learn how to use and manage information to revitalize business processes, conduct electronic commerce, improve decision-making, and gain competitive advantage. This course emphasizes the IS knowledge of a business end user: foundation concepts, business applications, development process, management challenges, and information technology. Prerequisite: BUS 150 or pass a proficiency exam

Description: In this capstone course, students engage in a hands-on business analytics project, tackling a real-world data problem from start to finish. This immersive experience equips students with the skills needed for their future roles as analysts, with a special focus on honing job interview skills and communicating findings to stakeholders. Students will also learn how to build a portfolio for their job search. Prerequisites: BUS 248

In this course you will learn to use computerized accounting software to record business financial transactions and to prepare financial statements that report on business performance and financial position. Prerequisite: BUS 150 and BUS 201

This course introduces students to the basics of logistically analyzing the steps needed to accomplish a task using a computer. Students learn a programming language and incorporate their analysis into a computer program that will accomplish this task. Possible programming languages taught in the class include C, C+ +, Visual Basic and other advanced programming languages. Prerequisite: BUS 150 or pass a proficiency exam

This course teaches the skills necessary for success as a systems analysis and design manager or a technical systems consultant. The course will provide the student with a broad coverage of the systems development life cycle as well as business information systems concepts. General systems analysis principles and methods such as data modeling, process modeling, interface design, and Computer Assisted System Engineering (CASE) tools are used in the application of systems design for small, medium, and large companies. Prerequisite: BUS 150 or pass a proficiency exam

This course focuses on the development of effective problem-solving techniques for business. Descriptive statistics, statistical distributions, parameter estimation, tests of hypotheses and simple regression models are emphasized to help students solve problems and evaluate solutions. Current statistical software packages for microcomputers are used to assist in problem-solving in realistic business situations. Prerequisite: MAT 100 or 102, BUS 150 with a grade of C or better

This course provides an in-depth examination of the statistical tools most commonly used to process, analyze, and visualize data. It will emphasize practical challenges involving real-world data using industry standard software including Excel, Power BI, and Tableau. Students will learn the fundamentals of data analysis using spreadsheets and tools such as Power BI and Tableau. They will become proficient in using basic excel functions such as VLOOKUP, HLOOKUP, and MATCH to organize, clean, and analyze data. Students will also become proficient in creating pivot tables and using Visual Basic for Applications to create macros in excel. Students will learn the skills and concepts needed to create visual displays based on quantitative and qualitative data to aid the business decision making.

This course explores the advanced use of Microsoft Office computer applications used in business. Students will further their knowledge of spreadsheets, databases, word processing, and presentation software. This course will also prepare students for the advanced use of Excel in BUS 330 statistics. Students will study the terminology and hands-on use of the computer applicatiions. Prerequisite: BUS 150 with a grade of C or better.

Everything from the best concert you saw, to your Covid-19 vaccine relies on the existence of effective supply chains. In this course, you’ll learn about the application of supply chain systems to vital real-world functions. By the end of this class, you’ll have a much better understanding of why supply chain management is vitally important, how it intersects with business, national and global interest, and how supply chains literally save the world. This online class has optional live sessions.

This course covers the major relevant supply chain technologies and systems. In this course you'll survey the systems that enable the supply chain in best-in-class supply chain organizations. Understanding of how information flows throughout the supply chain is critical to managing a supply chain and this will be the main focus in this course. By the end of this course, you will have gained a basic understanding of how supply chain systems work and how they make the supply chain more efficient and effective. This online class has optional live sessions. (Prerequisites: BUS 241)

Great people power great businesses but attracting and retaining top talent requires companies to offer competitive compensation packages. This course will help you develop knowledge and skills in the development and evaluation of pay structures and benefits packages. You’ll also learn how total compensation issues affect every manager in an organization and analyze processes and procedures to create effective compensation plans. This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

Effective sales leadership requires a mastery of the “hard” analytical skills as well as the “soft” skills for effective management and coaching. This course will explore key sales and management concepts and give you the opportunity to put them into practice. By the end of this course, you will be able to coach salespeople and excel as a sales leader. This online class has optional live sessions. (Prerequisites: BUS 220)

This course will concentrate on the applications and principles of accounting relating to budgetary control and financial management of governmental and nonprofit organizations. Discussion and cases will be drawn from municipal and county governmental units, universities, hospitals, and other nonprofit organizations. Prerequisite: BUS 202. This course can be open as an elective for all business students

In today’s fast paced work environment, no project proceeds from beginning to end without encountering unforeseen challenges, and the changing scope, priorities or context of a project may require various adjustments. Additionally, project implementation and closure require conviction and trust in established processes and personnel. In either context, these are vital parts of a project’s success and are reflections of how future projects will be managed. This course covers project execution, monitoring / control, implementation / handover, DevOps, and project closure. This course is intended to finalize a student’s preparation for their Project Management Practicum and Internship. (Prerequisites: BUS 109, BUS 231)

This course will examine changes over time to the ways in which Americans organized themselves for economic activities. The course focuses on historical developments resulting from and affecting transformations in American businesses. Major themes include the increasing consolidation of business activity in the modern firm, the effort to balance centralized managerial control with decentralized entrepreneurship, the effects of technological change on business activity and structure, the government’s effects on the business environment, and the social response to the growing influence of business institutions.

This course provides a comprehensive examination of the general principles of financial planning, professional conduct and regulation, and education planning. These topics constitute thirty percent of the principle knowledge topics tested on the CFP® Certification Examination. The course introduces students to the financial planning process and working with clients to set goals and assess risk tolerance. In addition, student will learn to process and analyze information, construct personal financial statements, develop debt management plans, recommend financing strategies, and understand the basic components of a written comprehensive financial plan. The course also covers the regulatory environment, time value of money, and economic concepts. (Prerequisites: Sophomore status) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

This course provides a comprehensive examination of the general principles of risk management and insurance planning for individual and family clients. These topics constitute approximately seventeen percent of the principal knowledge topics tested on the CFP® Certification Examination. The course first introduces students to the risk management and insurance planning process and working with clients to analyze and evaluate risk exposures. Second, the core insurance lines of coverage are explored in detail, including: health, disability, long-term care, life, and personal property and casualty (homeowners’, personal auto policy, etc.). In addition, the student will learn to analyze an individual and family’s insurance needs, to select the most appropriate insurance policy and company, and to understand a business owner's use of insurance to protect the business’ assets and future income. (Prerequisites: Sophomore status) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

This course covers taxation for individuals, sole proprietorships, partnerships, and corporations, as well as the tax aspects of investments, insurance, annuities, and retirement planning. Students will be able to identify the likely tax consequences of personal and business financial activities and select appropriate and lawful tax-minimizing tactics and strategies. (Prerequisites: Sophomore status)

This course covers taxation for individuals, sole proprietorships, partnerships, and corporations, as well as the tax aspects of investments, insurance, annuities, and retirement planning. Students will be able to identify the likely tax consequences of personal and business financial activities and select appropriate and lawful tax-minimizing tactics and strategies. (Prerequisites: Sophomore status)

This course provides an introduction to federal gift, estate, and generation-skipping transfer taxes and the many planning techniques used to minimize the impact of these taxes on transfers of wealth. It also explores the income-tax effects of gifts and bequests, with particular attention to the limitations on income-shifting to family members. The non-tax aspects of estate planning, including the estate planning process, property ownership, planning for incapacity, and planning for business owners are examined as are the need for estate planning documents for individuals, spouses, and unmarried couples. The course stresses the need for balancing tax and non-tax considerations in creating successful estate plans. (Prerequisites: Sophomore status)

This course is designed to provide students with the foundation to conduct a retirement needs analysis for individuals, to understand the different types of retirement plans available to individuals, and to recognize the key factors that affect retirement plan selection for business owners. Students will be able to evaluate and compare the characteristics of various retirement plans, address client suitability, and provide plan recommendations. The course covers tax-deferred retirement plans, IRAs, nonqualified plans, Social Security, Medicare, Medicaid, distribution strategies, taxation of distributions, and regulatory considerations. (Prerequisites: Sophomore status)

This course provides students an opportunity to demonstrate the knowledge learned through the prerequisite six-course CFP® curriculum. Students will participate in developing a complete financial plan, through the use of case studies and interviewing mock clients. Presentations of a formal financial plan, demonstrating the ability to set client expectations and communicate with clients by answering questions and concerns, are also required. (Prerequisites: Sophomore status). Successful completion of BUS 361-366 & 367

This course examines the state of current banking practices in the United States of America. Special attention is paid to the relationship between banking and commerce and to the implementation of monetary policy by the Board of Governors of the Federal Reserve System. Prerequisites: BUS 206

The first of three courses offering an in-depth study of the recognition, measurement and reporting processes of financial accounting. This course covers accounting theory, the accounting information system and the financial statements used to report information to business stakeholders. Prerequisite: BUS 202

This course covers the measurement and reporting of current assets; property, plant and equipment; intangible assets and current and long-term liabilities. Prerequisite: BUS 371, BUS 303

This course covers the measurement and reporting of stockholders’ equity, earnings per share, investments, revenue, income taxes, pensions and leases. Prerequisite: BUS 372

In this course you will learn the functions and internal controls of common business subsystems such as inventory, accounts payable, accounts receivable, payroll and general ledger and how these systems are integrated for both management and reporting purposes. Prerequisites: BUS 371

Selected junior or senior students get practical work experience with a commercial firm or organization. Students will be given a written agreement specifying course credit hours and the grading system to be used. Requirements for this experience may no be met by regular, pre-existing full-time employment. BUS 299 or BUS 381may be accomplished in conjunction with regular, pre-existing full time employment, by meeting the expectations of those courses. Prerequisite: junior standing

The student will identify a clearly stated business problem to be investigated. An in-depth literature review of the problem will be researched and significant recommendations will be made. The outcome of this course will demonstrate the students’ in-depth knowledge of a current business problem and the student’s ability to conduct research and report their findings/recommendations using the A.P.A. style manual. May be a substitute for BUS 380. Prerequisite: junior standing

This course, which explores a topic of contemporary interest to the study of business, is offered as needed to students with junior or senior standing.

eMarketing examines the importance of marketing through the Internet. The student will learn the fundamentals of marketing over the Internet and review E markets for Business to Business, (B2B) and Business to Customer, (B2C). Prerequisites: BUS 205, BUS 302, or permission of instructor

This course applies economic and statistical techniques to the design and evaluation of public policy. It provides an overview of selected regulatory institutions and the effects of their policies on the economic incentives and actions of American citizens. Prerequisites: BUS 205 or 206

This course focuses on skills in analyzing and evaluating the process of managing technological innovation, formulating technology development strategies and understanding technical entrepreneurship and its relationship to innovation. Prerequisite: Junior standing

Marketing professionals today have access to incredible amounts of data. The ability to use this data is what differentiates successful marketing efforts from failed ones. In this course, students will learn how to analyze digital customer behavior data using a range of tools and use that data to test marketing hypotheses and improve customer acquisition. (Prerequisites: MAT 102/103, BUS 302, BUS 213) This course has weekly assignments and includes the option to attend live Zoom class sessions. One 90-minute live class session per week will be scheduled with the instructor during the first week of class.

This course covers fundamental concepts, principles and theories of marketing in an international setting. The material is presented from the point of view of global business managers. Cases and original studies are discussed. Prerequisites: BUS 301 and BUS 302

This course explores both the behavioral and quantitative sides of project management. The course covers the tools and techniques used to plan, measure and control projects. The latest technology is used to develop and monitor the project plan. Prerequisites: BUS 150 and BUS 301

This course introduces future managers and entrepreneurs to the analysis, design and creation of a database to track transaction-processing data in a specific business function area within a firm. Students have the opportunity to develop an integrated database system. Prerequisite: BUS 150 or pass a proficiency exam

The course requires students to plan and develop well-designed web sites for business. Students are introduced to digital input technology, digital camera, video digitization, scanners and sound digitization. The course also allows students to find inexpensive resources on the www that could enhance their business ventures. The extent of learning the www is not limited to web-page design but can also include other resources such as bulletin boards, news services, chat rooms and general search tools. Prerequisite: BUS 150 or pass a proficiency exam

This course is intended as a culmination of a student’s work in the Project Management Major. Students will work in groups to manage a simulated project from scope to completion - encountering - and overcoming - challenges and complications along the way. This course will also provide students with an overview of the product life cycle, governance, and other topics to help contextualize project work. (Prerequisites: BUS 109, 231, & 352)

This course is designed to provide students with the fundamentals of designing and managing a network in the information-systems environment. The course addresses major issues in network design and management such as: communication services, local- and wide-area networks, network performance, communication architectures, and network management architectures. Prerequisites: BUS 301, 310, 316, and BUS 303 or 304

This course uses current Web-page design languages to advance the student's skills in solving electronic commerce problems in a business's search for ways to use the World-Wide Web effectively. Students will research the differences between advanced Web development languages and Web design software, for example, MS FrontPage. Possible design languages include Java, HTML, and other advanced programming languages. Prerequisite: BUS 411

This course provides a structured approach to better understand how teamwork contributes to organizations, the conditions that make interactions between people and groups highly effective, and how to best put this effectiveness to work. Topics include: stages of team development, effective team roles, interpersonal leader and member skills to develop high performance. Prerequisite: BUS 301 or BUS 307

Training & development are key to building an empowered and motivated workforce. This course will help you build knowledge and skill in the design, development, delivery, and evaluation of organizational training. You’ll also learn how to create effective performance improvement programs, a vital resource in talent retention that is often overlooked. Lastly, you’ll get hands on experience, by producing your own sample training plan.

An exploration of the Human Resource function and its strategic role in organizational success. Human Resource Management deals with the efficient use of human talent to accomplish organizational goals. Study topics include human resource planning, staffing, training and development, compensation, safety and health, legal environments, labor relations and HR strategy. Prerequisite: BUS 301 or 307

This course is an overview of various laws and regulations that determine the rights and obligations of employees and employers. Topics covered include the nature of the employment relationship and common law principles, prohibitions against discrimination on the basis of certain protected characteristics such as race and gender, wage and hour law, the Family Medical Leave Act, the National Labor Relations Act, and other similar areas of labor and employment law. The primary focus is on federal laws governing the employment relationship, but there will also be discussion of state and local laws. (Prerequisites: BUS 290 & BUS 301)

Explores the unique personal and interpersonal issues, as well as the business issues, associated with the family-owned and managed firm. Topics include competitive strengths and weaknesses of a family firm, the dynamics of family interactions and the family business culture; conflict resolution; estate planning; and planning for succession.

This course will examine the scope and role of HR in the occupational health and safety arena, the fundamental components of comprehensive programs and, more importantly, the interplay between these considerations and how important HR professionals are in their success. Topics covered include OSHA requirements, risk management and loss prevention, management of safety & workers’ compensation, employee assistance plans, preventative health issues, emergency response and preparedness, and developing a culture of safety, amongst others. There will be focus on the fundamental components of a comprehensive health and safety program to protect the employees in an organization and costly liability. (Prerequisites: BUS 422 & BUS 423)

This course provides students with a greater understanding of the phenomenon of organizational behavior in a competitive global market place and the importance of a global mindset. The focus of the course will be to see culture as an organizing principle of human behavior that affects business relationships, job performance, and the students' own effectiveness. Current trends in global management practices will be emphasized. Prerequisite: BUS 301

This course is intended for upper-division business students, primarily those studying marketing and management programs. The course is an update to what might have been called a physical distribution course, in years past, and has strategic and operational topics from the area of operations management incorporated into it. The major thrust of the course is the conceptual background of managing the supply chain, supported by quantitative decision making algorithms and software to help students develop the analytical skills required in the field. Topics in the course include business logistics and supply chain strategy and management, customer service, transportation and location theory and modeling, inventory management procedures, forecasting procedures, and simulation procedures.

This course - built in collaboration with corporate advisors - is the culmination of your work as a student of supply chain management. In this course you'll be tasked with creating a series of solutions to actual problems faced by a real-world company in delivering their product to consumers. By the end of this course, you will have built experience in solving real-world supply chain problems and seeing how your solutions compare to the professionals. This online class has optional live sessions.

This course covers the development of concepts in salesmanship, sales management, personal selling and major promotional variables in the firm’s marketing strategy, along with trends and developments in sales management. Prerequisites: BUS 301 ( or 307), and 302

This course familiarizes students with current strategies, techniques, and procedures employed by successful personal selling organizations and the professionals they employ. Emphasis is on honing the student’s interpersonal and selling skills, while becoming familiar with modern sales techniques and technologies. Prerequisites: BUS 302

This course is especially designed for those students interested in working in service industries, and addresses the specific challenges and needs of these industries in the area of marketing. Service industries (e.g., theme parks, banks, law firms, hotels, hospitals, insurance companies, educational institutions, hair salons, transportation companies) dominate the world and U.S. economies; their special marketing approaches are studied in this course. Prerequisite: BUS 302

You've already learned the fundamentals of effective selling. This course will help you hone your sales skills and take them to the next level by teaching you how to think through the sales process as a master planner, listener, negotiator and partner. By the end of this course, you will have mastered the skills necessary to be a compelling and credible salesperson. This online class has optional live sessions. (Prerequisites: BUS 220)

Emphasis in this course is on management of marketing function. Marketing managers today must adapt to new environments, be change managers, and skillfully devise and implement strategy. Students in this course integrate learning in the entire marketing spectrum, including: market research information, demand management, market segmentation, product positioning, branding, and marketing strategy. Prerequisites: BUS 150 and BUS 302

This course examines the influence of consumer and organizational buyer behavior processes on the development of marketing plans and strategies. Various internal and external influences on decision making, as well as differences and similarities between consumer and organizational buying decision and choice processes are explored in the course. Concepts from behavioral science and economies will be presented to explain both purchase and consumption behaviors. Prerequisite: BUS 302

This course examines the role of business research in business and marketing management decision making. Using the Internet as a source of information, the course covers the following topics: business research process; use of secondary data analysis; primary data collection via questionnaire development, surveys, experiments, and observation methods; and how to use and interpret statistical data analysis. Students will conduct an actual business and/or marketing related project and present results in a written and oral presentation. Prerequisites: BUS 301, BUS 302, BUS 330

This advanced course explores the application of social media and digital marketing to help solve marketing problems, using digital marketing strategies in a dynamic, complex, and competitive marketplace. The course builds on marketing principles and explores digital strategy development for using digital media to build customer relationships and creating and sustaining intelligent and effective online and mobile customer experiences. Prerequisites: BUS 302 or COM 312

An investigative, case intensive, approach to the study of the total enterprise from the executive management’s point of view — the direction management intends to take, management’s strategic plan and the tasks of implementing and then executing the chosen strategy. The material is designed to improve analytical, problem-solving and decision-making skills in situations dealing with the firm as a whole. Also emphasized are the strategies necessary for start-up companies to prosper and grow. Prerequisite: Completion of Business Core Requirements; may be taken no earlier than one semester before graduation

This course is a study of product cost determination, including activity-based costing and job- order, process and standard cost. It emphasizes inventory valuation, planning and control of production costs and the preparation of cost reports. Prerequisite: BUS 202

This course introduces the basic concepts of individual and corporate federal taxation. It will provide an overview of basic income tax principles and tax planning techniques and the income tax treatment of individual and business entities. Prerequisite: BUS 201 and BUS 241

In this course you will study the concepts and structure of the federal tax system for individuals and learn how to prepare individual tax returns. Prerequisites: BUS 150, BUS 371 or pass a proficiency exam

This course is an in-depth study of special topics including corporations, reorganizations, estates and gift taxation, tax administration, and tax research. Students will learn to locate relevant information in regulations, revenue rulings, and court cases. Prerequisites: BUS 201, BUS 202, BUS 474

In this course you will learn the objectives and standards of auditing, the rules governing the practice of auditing, and the procedures employed by auditors to assess and report on the internal controls of a business and the reliability of its financial information. Prerequisite: BUS 373

A study of specialized topics in financial accounting, including consolidated reporting, foreign currency and hedging transactions, and governmental and non-profit accounting. Prerequisite: BUS 373

This course, which explores a topic of contemporary interest to the study of business administration, is offered as needed to students with junior-senior standing.

This course, which involves supervised research on a selected topic, is offered as needed to students with junior-senior standing. Prerequisite: Permission of instructor

This course integrates the concepts of financial and managerial accounting to prepare the manager to use accounting to assess and manage the health of the organization. Topics include balance sheet, income statement, statement of cash flows, financial statement analysis, and internal analysis techniques.

The purpose of this course is to help you think about the design, structure, and management of organizations. Managers recognize that the critical sources of competitive advantage are not only having the most ingenious product design, the most brilliant marketing strategy, or the most state-of-the-art production technology. Having an effective understanding of how to obtain, mobilize, and manage an organization's assets is also essential to both immediate and long-term success.

In this course, students will demonstrate understanding of the concepts required, the support available, and the tactics commonly employed by leaders in the organizational environment. In addition, they will also demonstrate an ability to critically evaluate organizational problems, consider viable solutions using the conceptual knowledge learned throughout the course, and apply it in an effective solutions-oriented format.

This course examines concepts, techniques and tools to design, analyze and improve operational capabilities of an organization. The topics covered include: business logistics/physical distribution and supply chain strategy and management, process analysis and innovation, capacity analysis, inventory management, postponement, production control,, coordination, and sustainability, operational risk, quality management, customer service, revenue management and pricing.

An examination of modern concepts of effective business communications. Discussions on the theoretical bases of modern business communication, the communication process, communication skills, case analysis, and development and implementation of business communication strategies.

Each Practicum allows students to personalize the orientation and content of the program along the common thread of detailed immersion into a selected industry. At the start of the program, students will select an industry of interest for which they will create a hypothetical company. Each MBA course contains assignments specific to that industry and/or hypothetical company. After every pair of courses, there will be a Practicum, or applied seminar, intended to reinforce and apply learning through the following activities: 1. Students will make a presentation of the combined Practicum pieces from the preceding pair of courses. The presentation will be to the MBA Cohort Coordinator, industry leaders and classmates followed by questions and answers and feedback. 2. The MBA Coordinator will lead a debriefing session on the learning that took place over the last two courses. Personal and Professional Development models will be presented and used. 3. Students will consolidate their journaling from courses into material for their Personal and Professional Development Plan and their MBA Portfolio. 4. Prior to each round of presentations, students will engage in a consulting role with other students to critique and improve each other's companies.

This course teaches students to devise integrated organizational structures and strategies leading to competitive advantage through effective and creative management of people. Emphasis is placed on managing human assets in the context of a firm's strategy, industry, and stakeholder environment. Topics in the course include human resource strategy, management of intangibles, strategic industry analysis, structuring for success, strategic alignment, human resource planning, and successful talent management.

Managerial Accounting at the graduate level offers real world tools for decision making within the framework of organizational strategy. Effective tools are linked with management concepts such as strategic position analysis, value chain analyses, and affects on decisions of how a business competes in the marketplace. Traditional cost behavior concepts, cost-volume-profit (CVP) analysis, and product costing are updated with real world examples and decision cases. New measures for relevant costs and reflective performance reports are prepared with reporting alternatives by segment, with transfer pricing and ending with an overall balanced scorecard.

Financial Management studies corporate finance and capital markets, emphasizing the financial aspects of managerial decisions. It touches on all areas of finance, includiing the valuation of real and financial assets, risk management and financial derivatives, the trade off between risk and expected return, and corporate financing and dividend policy. This course focuses on capital investment strategies, cost of capital, rate of return, capital replacement, valuation, and risk-taking. The emphasis is on how finance theory translates into practice.

Each Practicum allows students to personalize the orientation and content of the program along the common thread of detailed immersion into a selected industry. At the start of the program, students will select an industry of interest for which they will create a hypothetical company. Each MBA course contains assignments specific to that industry and/or hypothetical company. After every pair of courses, there will be a Practicum, or applied seminar, intended to reinforce and apply learning through the following activities: 1. Students will make a presentation of the combined Practicum pieces from the preceding pair of courses. The presentation will be to the MBA Cohort Coordinator, industry leaders and classmates followed by questions and answers and feedback. 2. The MBA Coordinator will lead a debriefing session on the learning that took place over the last two courses. Personal and Professional Development models will be presented and used. 3. Students will consolidate their journaling from courses into material for their Personal and Professional Development Plan and their MBA Portfolio. 4. Prior to each round of presentations, students will engage in a consulting role with other students to critique and improve each other's companies.

This course examines statutory laws, administrative regulations and the influence of ethics on business. More specifically, the course will explore legal, regulatory and ethical issues that have an impact on the conduct and management of business. Areas of exploration include administrative law, agency, antitrust, consumer protection, contracts dispute resolution, employment law and diversity regulation, environmental protection, ethics and social responsibility, international trade, securities regulation, and, stakeholders - who they are, what they want, and what they are owed

This course is centered on the theory and application of quantitative methods for decision making. Students learn how to present, summarize, and analyze data as an aid to decision making under uncertainty. Topics include descriptive statistics, basic PERT analysis probability theory, forecasting methods, hypothesis testing, analysis of variance, regression analysis and capital budgeting—as they apply to business and management problems.

Each Practicum allows students to personalize the orientation and content of the program along the common thread of detailed immersion into a selected industry. At the start of the program, students will select an industry of interest for which they will create a hypothetical company. Each MBA course contains assignments specific to that industry and/or hypothetical company. After every pair of courses, there will be a Practicum, or applied seminar, intended to reinforce and apply learning through the following activities: 1. Students will make a presentation of the combined Practicum pieces from the preceding pair of courses. The presentation will be to the MBA Cohort Coordinator, industry leaders and classmates followed by questions and answers and feedback. 2. The MBA Coordinator will lead a debriefing session on the learning that took place over the last two courses. Personal and Professional Development models will be presented and used. 3. Students will consolidate their journaling from courses into material for their Personal and Professional Development Plan and their MBA Portfolio. 4. Prior to each round of presentations, students will engage in a consulting role with other students to critique and improve each other's companies.

The central theme of this course is competitive advantage. What strategies do firms employ to establish and sustain their competitive advantage(s)? Topics include pricing, costing, creating barriers to entry, marketing, currency valuation, efficiency and alternative market structures

This course examines the decision maker’s process for producing a marketing strategy consistent with the underlying factors present in various situations. Case analysis is emphasized to help develop strategic marketing skills.

Each Practicum allows students to personalize the orientation and content of the program along the common thread of detailed immersion into a selected industry. At the start of the program, students will select an industry of interest for which they will create a hypothetical company. Each MBA course contains assignments specific to that industry and/or hypothetical company. After every pair of courses, there will be a Practicum, or applied seminar, intended to reinforce and apply learning through the following activities: 1. Students will make a presentation of the combined Practicum pieces from the preceding pair of courses. The presentation will be to the MBA Cohort Coordinator, industry leaders and classmates followed by questions and answers and feedback. 2. The MBA Coordinator will lead a debriefing session on the learning that took place over the last two courses. Personal and Professional Development models will be presented and used. 3. Students will consolidate their journaling from courses into material for their Personal and Professional Development Plan and their MBA Portfolio. 4. Prior to each round of presentations, students will engage in a consulting role with other students to critique and improve each other's companies.

This course focuses on the key management operation issues in leading companies globally by examining multinational business strategies. Discussions involve political, economic, and cultural influences on the international marketplace. Students research and prepare an international business plan to introduce a product or a service in a specific country.

Synthesis of knowledge in the role of strategist is the thrust of the course. In prior coursework, emphasis was placed on the strategic development of parts of the whole, such as human resources, communication, marketing, and finance, supported by quantitative and process learning components. This MBA capstone experience requires the student to integrate concepts from prior course work in the crafting of an organization's strategic plan.

Each Practicum allows students to personalize the orientation and content of the program along the common thread of detailed immersion into a selected industry. At the start of the program, students will select an industry of interest for which they will create a hypothetical company. Each MBA course contains assignments specific to that industry and/or hypothetical company. After every pair of courses, there will be a Practicum, or applied seminar, intended to reinforce and apply learning through the following activities: 1. Students will make a presentation of the combined Practicum pieces from the preceding pair of courses. The presentation will be to the MBA Cohort Coordinator, industry leaders and classmates followed by questions and answers and feedback. 2. The MBA Coordinator will lead a debriefing session on the learning that took place over the last two courses. Personal and Professional Development models will be presented and used. 3. Students will consolidate their journaling from courses into material for their Personal and Professional Development Plan and their MBA Portfolio. 4. Prior to each round of presentations, students will engage in a consulting role with other students to critique and improve each other's companies.