Business Administration
Degrees and Certificates
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Healthcare Administration Minor/Concentration, Minor
Courses
BBA 310: BUSINESS ESSENTIALS
Credits 3BBA 315: BUSINESS & SOCIETY
Credits 3BBA 320: BUSINESS COMMUNICATION
Credits 3BBA 325: LEADERSHIP
Credits 3BBA 330: HUMAN RESOURCE MANAGEMENT
Credits 3BBA 335: CRISIS MANAGEMENT
Credits 3BBA 340: MARKETING MANAGEMENT
Credits 3BBA 345: CONSUMER BEHAVIOR
Credits 3BBA 420: ECONOMICS & FORECASTING
Credits 3BBA 425: MANAGEMENT INFORMATION SYSTEM
Credits 3BBA 430: ACCOUNTING & FINANCE
Credits 3BBA 435: PERSONAL FINANCE
Credits 3BBA 440: ETHICS, VALUES, & LAW
Credits 3BBA 445: LEGAL ENVIRONMENT OF BUSINESS
Credits 3BBA 450: STRATEGY & MANAGERIAL DECISION-MAK
Credits 3BBA 455: GLOBAL MANAGERIAL LEADERSHIP
Credits 3BUS 101: INTRO TO BUSINESS/ENTRE
Credits 3BUS 103: FOUNDATIONS OF RESEARCH
Credits 3BUS 104: INTRODUCTION TO DATA ANALYSIS
Credits 3BUS 106: FOUNDATIONS OF DATA ANALYTICS I
Credits 3BUS 107: FOUNDATIONS OF DATA ANALYTICS 2
Credits 3BUS 109: PROJECT MANAGEMENT FUNDAMENTALS
Credits 3BUS 135: ISSUES IN PERSONAL FINAN MGT
Credits 3BUS 150: BASIC COMPUTER APPS
Credits 3BUS 155: Introduction to Digital Marketing
Credits 3Digital Marketing is a dynamic field with many different channels, each targeting unique audiences using specific analytics tools and strategies. This course uses case studies and hands-on exploration to survey these channels and trends, introducing key marketing concepts and how they connect to business and sales goals. Students will practice using real-world digital marketing tools and create strategy plans based on research and analysis of successful campaigns.
BUS 201: PRINCIPLES OF ACCOUNTING I
Credits 3BUS 202: PRINCIPLES OF ACCOUNTING II
Credits 3BUS 204: SURVEY OF ECONOMICS
Credits 3BUS 205: PRIN ECON-MICRO
Credits 3BUS 206: PRIN ECON-MACRO
Credits 3BUS 212: EMAIL MARKETING
Credits 3BUS 213: SOCIAL MEDIA MARKETING
Credits 3BUS 214: VIRAL & ORGANIC GROWTH
Credits 3BUS 220: RELATIONSHIP DRIVEN SELLING
Credits 3BUS 221: NEGOTIATION IN BUSINESS AND SALES
Credits 3BUS 225: AI FOR DECISION MAKING
Credits 3Artificial Intelligence decisions are often only as good as the person asking the question. In this course, you'll learn how to ask the right ones and increase the productivity and innovation you can achieve with AI. Create better prompts, compare and contrast strengths and limitations, evaluate outcomes, and by the end of this course, understand and leverage the power of AI for decision-making across any discipline, opening up new career paths and personal growth.
BUS 226: AI FOR CREATIVITY AND DESIGN
Credits 3Generative AI has introduced a new paradigm of AI the co-creator. Top professionals and companies use AI to improve productivity and creativity every day, and in this course, you'll learn the iterative prompting, search, and functional evaluation metrics powering these uses. By the end of this course, you'll integrate AI tools into a variety of creative skill sets, and your own projects, building new avenues for creativity In your career.
BUS 227: AI ETHICS
Credits 3Have you ever heard someone say that AI could take over the world? As drastic as that may sound, AI poses substantial ethical risks to businesses, people, and anyone taking advantage of the technology. Therefore, learning the ethical theories and legal frameworks surrounding AI is critical for anyone using AI tools. This course will explore the ethical standards and legal requirements In AI deployment, covering topics such as bias, privacy, and governance.
BUS 231: PREDICTIVE PROJECT PLANNING
Credits 3BUS 241: FORECASTING AND LOGISTICS
Credits 3BUS 242: SOURCING AND OPERATIONS
Credits 3BUS 245: ADVANCED MICROSOFT OFFICE APPS
Credits 3BUS 246: BUSINESS ANALYTICS I
Credits 3BUS 248: BUSINESS ANALYTICS 2
Credits 3BUS 255: Career Navigation and Exploration in Digital Marketing
Credits 3his course will help you find a job in Digital Marketing upon graduation. Not just any job; one that meets your personal and financial needs and makes you excited about the future. In this course, you'll explore career paths in Digital Marketing, potential salary outcomes, and different roles. Then, you'll pick target jobs and opportunities that are the best fit for you, and make a clear plan of action toward securing them.
BUS 290: LEGAL & ETH ENV BUS
Credits 3BUS 298: SPECIAL TOPICS
Credits 3BUS 299: INDEP STUDY IN BUSINESS ADMIN
Credits 3BUS 300: BUSINESS COMMUNICATION
Credits 3BUS 301: PRINCIPLES OF MGMT
Credits 3BUS 302: PRINCIPLES OF MKTG
Credits 3BUS 303: PRINCIPLES OF FINANCE
Credits 3BUS 306: SEO AND SEM
Credits 3BUS 307: ORGANIZATIONAL BEHAVIOR
Credits 3BUS 309: ORGANIZATIONAL CHANGE
Credits 3BUS 310: MGMNT INFO SYS TOPICS
Credits 3BUS 311: BUSINESS ANALYTICS PRACTICUM
Credits 3BUS 312: COMPUTERIZED ACCOUNTING SYS
Credits 3BUS 315: COMPUTER PROGRAMNG IN BUSINESS
Credits 3BUS 316: SYS ANALYSIS/DSGN
Credits 3BUS 330: STATSTICS FOR BUSINESS PROB SOLVING
Credits 3BUS 331: ADV DATA ANALYSIS & VISUALIZATION
Credits 3BUS 340: ADV COMPUTER CONCEPTS
Credits 3BUS 341: SUPPLY CHAIN IN ACTION
Credits 3BUS 342: SUPPLY CHAIN MANAGMENT TECHNOLOGIES
Credits 3BUS 345: TOTAL COMPENSATION MANAGEMENT
Credits 3BUS 349: SALES LEADERSHIP
Credits 3BUS 350: GOVERNMENTAL/NOT FOR PROFIT ACCT
Credits 3BUS 352: PROJECT EXECUTION, MONITOR & CONTRO
Credits 3BUS 353: MANAGING RISK & UNCERTAINTY
Credits 3Imagine skydiving without a parachute—that’s what it’s like to run a project without a risk management plan. This course teaches you to see the storm coming and prepare, turning looming disasters into manageable challenges. You'll learn to cut through the noise, create clear action plans, and keep control even when the pressure is on. Be the manager who’s ready for anything, who stays calm, steady, and ahead of the game when things get tough. Learn more at rize.pub/PROJM-4.
BUS 354: AGILE FRAMEWORKS & METHODOLOGIES
Credits 3When change outpaces planning and requirements keep shifting, traditional project management falls short. That’s where Agile comes in—designed to thrive in uncertainty and deliver value in fast-paced environments. Here, adaptability
beats predictability, and customer satisfaction takes priority over rigid plans. In this course, you’ll learn to pivot with purpose, keep your team aligned, and impress stakeholders, even when the ground is constantly shifting. Learn more at rize.pub/PROJM-6.
BUS 355: Social Media Marketing, Brand Awareness and Engagement
Credits 3The average consumer spends 2.5 hours per day on social media sites. This course explores how to effectively use social media to move those consumers to action. In order to be a successful marketer, you must be able to plan a campaign that aligns with strategic goals, execute using the appropriate channels and tactics, and measure the success or failure of your efforts. By the end of this course, you will learn how to do just that.
BUS 356: Lifecycle and Email Marketing
Credits 3Lifecycle marketing is essential for businesses to maintain continuous engagement with customers by tailoring content to their specific stages. Emails are crucial for creating direct, personalized communication that varies by lifecycle stage. In this course, you'll learn to craft successful email campaigns within lifecycle marketing plans. By the end, you'll build a marketing campaign that drives customers to take desired actions based on their lifecycle stage.
BUS 357: Digital Marketing Analytics and Experimentation
Credits 3Marketing professionals today have access to incredible amounts of data. The ability to use this data is what differentiates successful marketing efforts from failed ones. In this course, you 'II learn to design experiments that rigorously test various marketing decisions, analyze digital customer behavior data using a variety of tools, and leverage data to refine marketing strategies and improve customer acquisition.
BUS 360: HISTORY OF AMERICAN BUSINESS
Credits 3BUS 361: GENERAL PRINCIPLES OF FINANCIAL PLAN
Credits 3BUS 362: RISK MGMT AND INSURANCE PLANNING
Credits 3BUS 363: INVESTMENT PLANNING
Credits 3BUS 364: TAX PLANNING
Credits 3BUS 366: ESTATE PLANNING
Credits 3BUS 367: RETIREMENT SAVINGS & INCOME PLAN
Credits 3BUS 368: FINANCIAL PLAN DEVELOPMENT
Credits 3BUS 370: MONEY & BANKING
Credits 3BUS 371: FINANCIAL ACCOUNTING I
Credits 3BUS 372: FINANCIAL ACCOUNTING II
Credits 3BUS 373: FINANCIAL ACCOUNTING III
Credits 3BUS 378: ACCOUNTING INFORMATION SYSTEMS
Credits 3BUS 380: GUIDED FIELD EXPERIENCE/INTERNSHIP
Credits 3BUS 381: BUSINESS PRACTICUM
Credits 3BUS 398: SPECIAL TOPICS IN BUSINESS
Credits 1BUS 400: eCOMMERCE
Credits 3BUS 401: SEMINAR IN PUBLIC POLICY
Credits 3BUS 404: CREATIVITY TECHNOLOGY INNOVATION
Credits 3BUS 406: DIGITAL MARKETING ANALYTICS
Credits 3BUS 407: INTERNATIONAL BUSINESS
Credits 3BUS 409: PROJECT MANAGEMENT
Credits 3BUS 410: DATABASE ANALYSIS & DESIGN
Credits 3BUS 411: PRIN OF WEB DESIGN & YOUR BUS
Credits 3BUS 412: FULL-CYCLE PROJECT MANAGEMENT
Credits 3BUS 415: NETWORK DESIGN & MANAGEMENT
Credits 3BUS 418: ADVANCED WEB DESIGN
Credits 3BUS 420: WORK TEAM DESIGN & DEVELOPMENT
Credits 3BUS 421: TRAINING AND DEVELOPMENT
Credits 3BUS 422: HUMAN RESOURCE MANAGEMENT
Credits 3BUS 423: EMPLOYMENT AND LABOR LAW
Credits 3BUS 424: MANAGING THE FAMILY BUSINESS
Credits 3BUS 426: HUMAN RESOURCE RISK MANAGEMENT
Credits 3BUS 430: MANAGING THE GLOBAL WORKFORCE
Credits 3BUS 441: PRODUCTION & OPERATIONS MANAGEMENT
Credits 3BUS 443: SUPPLY CHAIN CAPSTONE
Credits 3BUS 445: SALES MANAGEMENT
Credits 3BUS 446: PERSONAL SELLING
Credits 3BUS 447: SERVICES MARKETING
Credits 3BUS 449: ADVANCED RELATIONSHIP SELLING
Credits 3BUS 451: MARKETING MANAGEMENT
Credits 3BUS 452: BUYER BEHAVIOR
Credits 3BUS 453: BUSINESS RESEARCH
Credits 3BUS 454: DIGITAL MARKETING: STRAT & PRACTICE
Credits 3BUS 456: Growth Marketing and Multi-Channel Digital Marketing
Credits 3In the real world, companies use multiple channels for marketing efforts, campaigns are spread across social media, email, search, and more for maximum reach and engagement, leading to multi-channel strategies, In this course, you'll learn to create effective multi-channel marketing plans, considering the advantages and disadvantages of each platform. By the end, you'll produce a portfolio-worthy digital marketing campaign plan that utilizes multiple channels.