eMarketing examines the importance of marketing through the Internet. The student will learn the fundamentals of marketing over the Internet and review E markets for Business to Business, (B2B) and Business to Customer, (B2C). Prerequisites: BUS 205, BUS 302, or permission of instructor
BUS 400: eCOMMERCE
Program
Division
UG
School Division
McCamish School of Business and Professions